Adaptive teaching with Just Scuba in Cyprus

Who says that people with a handicap are not able to dive..? The Adaptive teaching with Just Scuba in Cyprus opens a complete new world for people with disabilities. A few weeks ago the Dive Centre in Pernera took a remarkable young man with severe Cerebral Palsy on his first PADI Discover Scuba Diving Experience. 

Definition of Cerebral Palsy

While Cerebral Palsy (pronounced seh-ree-brel pawl-zee) is a blanket term commonly referred to as “CP” and described by loss or impairment of motor function, Cerebral Palsy is actually caused by brain damage. The brain damage is caused by brain injury or abnormal development of the brain that occurs while a child’s brain is still developing — before birth, during birth, or immediately after birth.

Cerebral Palsy affects body movement, muscle control, muscle coordination, muscle tone, reflex, posture and balance. It can also impact fine motor skills, gross motor skills and oral motor functioning.

What is Cerebral Palsy?

Cerebral Palsy is the result of a brain injury or a brain malformation. Individuals with Cerebral Palsy were most likely born with the condition, although some acquire it later.

It was once thought that Cerebral Palsy was caused by complications during the birthing process. While this does happen, it is now widely agreed that birthing complications account for only a small percentage, an estimated 10 percent, of Cerebral Palsy cases.

Current research suggests the majority of Cerebral Palsy cases result from abnormal brain development or brain injury prior to birth or during labor and delivery. Accidents, abuse, medical malpractice, negligence, infections, and injury are some known risk factors that may lead to Cerebral Palsy.

The young man is called Mohammad Alndies and comes from Goteborg in Sweden. He is 23 years old with severe Cerebral Palsy and could not speak any English. Filippos, the Assistant Instructor from Just Scuba is half Swedish – so he did the briefing with the family.

 

Mohammad´s mum and dad signed up for the PADI Discover Scuba Diving experience as well, so that they can get pictures together with their son underwater.

Just Scuba are having a great experience with Disabled divers from all over the world. Just recently they had a visit from Angie Hamilton from Royston in Lancashire in the United Kingdom. Angie is double amputee and she loved every second of diving with the Just Scuba Team.

 

Who is Just Scuba and why do they have such experienced Instructors who know how to handle handicapped Students?

Daryl Hales, the Partner of Just Scuba got into being with people with disabilities when he was 6, after his mother had a severe stroke, and became triplegia – losing the use of both legs and her left arm. His mother had to have years of therapeutic treatment that included “Centres”; places where self-minded people came together. This is where he became involved with Physical and mentally impaired people.

Daryl started his diving career with PADI back in 1994, and BSAC in 1996, stayed with both agencies for many years. 

He then retired in 2012, with the age of 50 (after selling his company) to concentrate on teaching recreational diving, but again he found very little has changed regarding teaching people with disabilities, so he went to Denmark and trained with DDI.

In March 2014, Daryl and his wife Jo – decided to move to Cyprus and took over the partnership with Just Scuba. This step released the restraints for his desire to introduce people with disabilities into the world of diving. Just Scuba is a PADI 5 Star IDC Centre and as such, Daryl wanted to maintain using the PADI system and use the “Adaptive training techniques” that allow instructors to teach people with disabilities….

With assistance from the wonderful PADI team in Bristol and with the continued support from the PADI Regional Manager, this had allowed Daryl and the company to help people with disabilities to achieve their dreams…

Daryl and the team from Just Scuba have only one dream; the hope to make Just Scuba, one day, a PADI Disabled Dive Centre.

Thanks guys for all your passion. The world needs more people like you!

94 year old Ray Woolley – Guinness World Record as the world’s oldest scuba diver

Remember back in August 2015 when Harry Thornton became a Suba Diver with Viking Divers at the age of 83..? On Monday the 28th of August 2017, almost exactly two years after Harry, another senior diver from Viking Divers made it into the news; this time it is an amazing and incredible record; Ray Woolley claimed the Guinness World Record as the world’s oldest scuba diver!

Wow… This is truly inspirational…

Ray Woolley spent his 94th birthday on Monday the 28th of August 2017 diving to the sunken wreck of the Zenobia ferry in Larnaca in a bid for a Guinness World Record as the world’s oldest scuba diver.

Ray’s attempt saw him dive to a depth of 38 metres for 41 minutes. The entire process was filmed, photographed and documented in line with guidelines approved by Guinness World Records. Ray will know if he has officially been awarded the title in around three months’ time.

“I only had to dive below 12 metres for 30 minutes to take the record off the last guy, but I decided to do a bit more,” Ray told the Cyprus Mail.

Daughter Lyn Armitage, who travelled from the UK to help him celebrate his birthday and milestone dive, said he was eager to get in the water and nimbly jumped off the end of the boat in great spirits.

Originally from Port Sunlight in the Wirral, Ray lives now close to Limassol in Cyprus. He was born in 1923 and first started diving with the Portland and Weymouth British Sub Aqua Club in 1960.

After taking up diving in 1960, Ray was posted to Cyprus in 1964 and was a regular diver here. In 1999 he retired and returned to live permanently in Cyprus after diving in locations around the world.

What is Ray´s secret to be so amazingly fit?

“I swim for two hours a day in my swimming pool; staying active is important. I feel terribly sorry for other people my age who are struggling a bit and may not be in the condition I’m lucky enough to be in,” he said.

Congratulations Ray! You are a true inspiration to all of us..!

Customer Service

Because we are spending time and money to bring customers through our doors, we must offer excellent customer service!

And with all of the customer touch points out there and all of the channels consumers have for obtaining goods and services we need to step-up our game!

There is a new bar

Customers now have the expectation you’ll provide nothing less than exceptional customer service..!

Expectations

“Your company is no longer being compared to just your competition. Your customers compare you to the great service they had at the restaurant they ate at last night – or any other company inside or outside of your industry that provided them with a good customer service experience.” Shep Hyken

 

Elements of Exceptional Customer Service Includes

  • A staff with a passion
  • Employees that have a smile (even on the phone)
  • A staff that have your customer’s interest at heart and understand your businesses culture

Great Customer Service is An Attitude!

 

Top 3 Customer Service tips

  1. Listening and confirming what has been said is key. People don’t care how much you know, they care about how much you care. Too often we’re not listening, we’re waiting to talk. When it is your time to talk be aware of your communication style and potential pitfalls (ummms, body language)

Remember that 55% is tone, 38% is body language, only 7% is words

 

  1. Using a positive language: it greatly affects how the customer HEARS your response

Example one –  “our ‘x’ language instructor can’t teach you and is unavailable at this time to answer your questions”

Example two – “our ‘x’ language instructor, who will be perfect to teach you this course, is available for you in two days time. Until then he/she can answer some of your question by email”

  1. Tenacity

Demonstrate to your customer you will do what it takes to deliver a product or service that meets their needs and wants.

 

Customers are people too, and knowing that putting in the extra effort will come back to you ten-fold.

 

Please contact your PADI Regional Manager if you wish to know more – or if you are interested in a Customer Service Training session.

 

 

PADI Continuing Education – Specialty Courses

Since you started diving, I´m sure you heard your Instructor saying, at least once a day, that it is important to continue your education. I´m sure you did – otherwise you would not have become a PADI Professional… But what is Continuing Education and why is it so important for yourself and the diving Industry in general? If you are familiar with the PADI system, you should know and understand that the continuing Education is the backbone of the PADI System.

 

 

Are you already a Specialty Instructor?

The Power of Continuing Education (CON-ED)

The power of the PADI system of diver education is its diversity in courses

  • From entry level all the way up to professional
  • All are standardized
  • Aim is to improve specific skills
  • Specialization improves the market value
  • Enough choices for everybody

It adds variety in teaching… Which means that you are not only stuck with the core course like the PADI Open Water Course, the PADI Advanced Open Water course or the PADI Rescue course. It connects in the same time to the interest of the student and improves the skills and therefore the safety of the divers.

Specialty courses can create different tracks to follow; For example it can add-on sales of diving equipment, or it will open a road to the PADI Master Scuba Diver certification.

It is essential that an Instructor in these days can offer various Specialty courses.

How many Specialty Certifications do you have?

What if I tell you that Specialties are the reason to become very successful in the diving industry? The more specialties you can teach and the more languages you can bring into a new position for a Dive Center – the more valuable you will become in the whole industry.

I can only highly recommend that you follow the Specialty Instructor Training! It will certainly build up your confidence and it will give you new insights. The more specialties you offer, the bigger your income can grow!

 

It shows to the Dive Center owner and to PADI that you understand the PADI philosophy – and together with the new Elite Instructor program – it will also be recognized by PADI.

How can you apply to become a PADI Specialty Instructor?

There are two ways to obtain the Specialty ratings:

  • The first is completing a PADI Specialty Instructor course with a PADI Course Director. This reduced the number of dives you must have – 10 versus 20 – showing experience in the specialty area.
  • If you already have the experience (min. 20 logged dives), you can apply directly to your PADI Regional Headquarters. You will find on the PADI Prosite the Specialty Instructor Application.

To summarize – If you offer a variety of courses – this will have a direct impact in your Dive Center.

Why?

Specialty certifications have a direct impact on equipment sales, because the courses are creating a demand for new equipment and it also triggers the lust for more adventure. At the end of the day you will have more satisfied customers and happier staff.

To push the PADI Continuing Education courses is the foundation for success! Because your Customers are always aiming for new experiences and challenges.

Check out the newest challenges for 2017

PADI Elite Instructor

2017 – MSD My PADI Challenge

 

 

Developing a Diving Destination of Excellence

Let´s talk about how to develop a diving destination of excellence. One of my many duties as a PADI Regional Manager is to help the dive industry grow in the particular Region I manage. As a PADI Regional Manager, I´m responsible for Cyprus, the Canary Islands and Switzerland. This time – I would like to have a closer look how to develop Cyprus and how to bring Cyprus on the map as a diving destination of excellence.

What is a diving destination of excellence?

Diving is classified as adventure tourism – and the definition of excellence is measured by the image of the destination itself by the tourists themselves.

I´m sure you heard about the Zenobia Wreck, which sunk on the 7th of June 1980. The Zenobia lays now at roughly 42m and about 1.5km offshore in front of the marina in Larnaca.

In order to be classified as an excellent destination the Zenobia must fulfil both short term and long term criteria.

Short term view:
Ability to fulfil divers expectation: The diver must be immediately satisfied.

Long term view:

  • The value generated by diver tourism must be shared between all involved parties
  •  Preserve the dive sites: marine conservation
  • Must comply with the ethical principles recognized by international law

The Zenobia has long been classified as one of the top ten wrecks in the world. We can look at past wreck specialty certifications from 2004 – 2014.

As you can see the number of these certifications has remained vastly the same over this period. This illustrates that we have maintained this dive destinations’ global rating, but also shows us the opportunity for growth. The Zenobia already generates 25 million euros per annum in dive tourist revenue. Promoting the Zenobia in the right way will ensure a steady and sustainable growth of revenue, and dive-tourism Island wide will also benefit. This niche in adventure tourism will put Cyprus on the destination of excellence map for reasons that go beyond that of the “cleanest beaches of Europe” and with the right market strategy we could also get the on the top dive destinations of Europe too.

How do we do this?

Cooperation, cooperation, cooperation!!

Official bodies like the CTO, the CDCA and all dive operations must have the same goal and we must, above all work together. Competition should be seen as a challenge to raise the overall standard of this beautiful island as a dive destination. The Zenobia and the purposefully sunk wrecks all form artificial reefs that boost fish stocks and get some more life into the Mediterranean. Improved fishery Laws and enforced marine parks will all help generate dive tourism by making our sea more alive, more beautiful and therefor more interesting. PADI is here to support you, organizations such as Project AWARE have the sole aim to improve the ecology of the world’s oceans, and it offers support to regional areas to allow this improvement to happen in a sustainable way. Improvements must have long term goals to ensure divers are both immediately satisfied, but also want to return year after year. Sustainable growth through quality will ensure quantity with continuously grow. We have been doing a fine job……now let’s strive for excellence.

How does dive tourism affect island wide tourism?

Divers who are attracted to Cyprus as a dive destination will most likely be travelling with non-diving companions or family. These non-divers also have satisfaction criteria that must be met by the island. This naturally generates growth of Tourism Island wide, by the normal avenues of tourism – such as hotels, restaurants, attractions and activities outside of the diving realm. The beauty of the islands marine environments may even generate a growth in entry level certifications and diving, especially when the dive sites are in the caliber of the Zenobia. Diving is, as we all know, highly addictive. This enthusiasm is contagious. Marketing and promotion in the right way will ensure that this enthusiasm is transformed into new diver acquisition and an every improving revenue in the dive tourism sector.  It’s a circle of benefits that feed each other. Let’s keep the keep the wheel turning!

Future trends

Seeing as diver numbers for wreck specialties have remained fairly constant over the last decade we can see that growth needs come both from successful marketing of the current dive attractions and the development of ever more niche markets within diving. The ever increasing interest of side mount and technical diving allows ever new avenues of diving opportunities to be explored and profited from. By maintaining high standards, variation and cooperation within the industry we can ensure future trends are positively advantageous to tourism as a whole.

Let´s work together and bring more divers to the beautiful island in the eastern Mediterranean.

 

PADI Store Wrapping

In my previous blogs I was talking about the importance to find a difference to your dive center colleagues, next door. As you know, PADI is offering to design your Shop windows, your walls in the Dive Center or your dive center cars. This is called PADI Store wrapping.

 

 

 

When you are interested in a Store or Wall Wrapping, you need to do the following:

  1. Contact your PADI Regional Manager
  2. Fill in the Application, which your PADI Regional Manager will provide to you. The PADI Marketing Department needs the following information from you:
  • How many Windows or Wall Wrapping – indicate the number
  • Decide what % of your store window should be covered
  • half window bottom
  • half window top
  • full window
  • Other

Measurements – provide the exact measurement of your windows or walls in width x height

Please supply any high resolution (300dpi) photographs or graphics that you want us to use and any logo’s you want to be included – also in high resolution

 

Theme – Which topic do you like to have in your wrapping?

  • Kids diving
  • Go Dive
  • Keep Diving
  • Go PRO
  • TecRec
  • Specialties
  • PADI Con-Ed Flowchart
  • Other

Imagery – please provide PADI with the kind of pictures you would like to add to the wrapping:

  • Warm Water
  • Cold Water
  • Pool

 

 

Text – Please provide this in both English and all other languages that you require the final artwork in:

ExampleGet your PADI at XZY Dive Center

 

  1. Send the Application, together with all the Photos and Logo attached – together with a Pictures from the location where you wish to have the wrapping – back to your PADI Regional Manager

 

 

When you are interested in a Car Wrapping, you need to do the following:

  1. Contact your PADI Regional Manager
  2. Fill in the Application, which your PADI Regional Manager will provide to you. The PADI Marketing Department needs the following information from you:

Provide the Marketing Department with the exact type of your car. The designer needs to get the Blue Print from your vehicle.

Please supply any high resolution (300dpi) photographs or graphics that you want us to use and any logo’s you want to be included – also in high resolution.

Theme – Which topic do you like to have in your wrapping?

  • Kids diving
  • Go Dive
  • Keep Diving
  • Go PRO
  • TecRec
  • Specialties
  • PADI Con-Ed Flowchart
  • Other

Imagery – please provide PADI with the kind of pictures you would like to add to the wrapping:

  • Warm Water
  • Cold Water
  • Pool

 

  1. Send the Application, together with all the Photos and Logo attached – together with a Pictures from the location where you wish to have the wrapping – back to your PADI Regional Manager

 

Important information

  • Measurement of windows, doors, walls etc. must be exact.

 

  • Please note that there is a minimum turnaround time of 45 days for a store wrap designs.

 

  • All photographs and graphics that are submitted must be in the correct resolution/format, otherwise they may not be included in the design.

 

  • The Dive Centre confirms that it has the right to publish the provided photographs and/or graphics and that it possesses the applicable Copyrights. The Dive Center confirms that PADI can use these photos. PADI shall have no responsibility for photographs or graphics that are not supplied from the PADI database.

 

  • Please note: No artwork creation will begin until all required information has been received.

Project AWARE – Dive against Debris in the Canaries and Switzerland

The 4th of March 2017 – was a great day for Project AWARE in the Canary Islands and Switzerland! Two Key Accounts in my Regions organised on the same day a Project AWARE Dive against Debris with outstanding results!

 

 

Dive against Debris Crew Tenerife

One Project AWARE Dive Against Debris event happened in Tenerife in the Canary Islands and has been organised by the Big Fish Dive Center in Los Cristianos. The other event has been organised by Adventure Sports and the Dive Club Rheindive.ch from Frauenfeld & Eschenz in Switzerland.
Both Events were organised almost similar. The Event from Adventure Sports in Switzerland started the evening before with the orientation for the Project AWARE Dive against Debris course – while the event in Tenerife started in the morning of the 4th of March.

It was amazing to see how passionate the participants were involved to clean the Beach underwater in Playas las vistas In Tenerife and in the “Untersee” in Steckborn. Even more impressive was the amount of rubbish who has been removed from the Atlantic and from the Lake of Constance.

Big Fish Tenerife

Data collected:
Divers collected the following amount in Tenerife;
66 KG 

 

 

 

 

Divecorner Frauenfeld

 

 

Divers collected the following amount in Steckborn;
259 KG 

 

 

A big Thank you goes to the organizers in both Countries. Thank you Michal Motylewski and Sandro Krawinkler!

The world and our environment needs more people like you! You are an inspiration for all of us and I hope that with your example we can make a difference and animate more Dive Centres, Divers and citizens of both regions to protect our beloved environment!

 

 

 

 

Dive against Debris Crew Steckborn

How can you help to protect the ocean?

Dive Against Debris is a global marine debris survey – the only data collection effort of its kind that involves volunteer divers collecting, recording and reporting data on marine debris found on the seafloor. Marine debris is a problem that is often considered ‘out of sight – out of mind.’ By sharing data on the debris we find underwater, we’re able to contribute the underwater perspective. It’s really exciting – divers can have a powerful role to play in helping contribute data to influence marine debris policy.
So how can you get started?

1. Download our Dive Against Debris Survey Toolkit – here you’ll find the survey kit for your divers, including a certificate to award to your volunteers.
2. Add your action to our Event Map. Create your My Ocean profile and add your action to our interactive map for our dive community to see. You can also blog and upload photos or videos in My Ocean.

3
. Promote over social media, through your network and communications – don’t forget to use the following hashtags #ProjectAWARE, #DiveAgainstDebris, #MarineDebris, etc.
4. Report your data. Data is critical. Don’t let your dives go to waste. Make sure you report the data on the litter you found.
5. Share the data with your divers by showing them the Dive Against Debris Map.

 
Project AWARE ® can offer you mesh bags and a banner to advertise your action during the day. Each mesh bag comes with a donation of € 6.00. This way, Project AWARE is able to send you some other promotional materials to use during your action (leaflets, posters, stickers, badges, etc.).
Adopt a Dive Site™ is a campaign where Project AWARE launched last year on Earth Day, which basically is repeated Dive Against Debris surveys in one dive site: Project AWARE requires divers adopting a specific dive site to clean up and report data at least once a month. You can find all information on the website www.projectaware.org and if you are interested, just sign up on the website.

Start your Ocean protection today, sign up with adopt a dive site and take an example of the two Dive Centres in Switzerland and in the Canaries! Together we can make a difference and educate the coming generations!

I still believe in us humans and that we can change the current situation, but the time is ticking… Our beautiful environment is counting on you!
#myOcean #myHope

Course prices – how do I avoid to undercut course prices?

Prices

A growing global problem within the diving industry is the undercutting of course prices. It is an easily solved problem. If every dive center and individual instructor would simply increase their prices – we would easily be able to generate a profit and increase the quality of every course we offer.

I always want to know the course prices from my Members in my regions, especially from a new member of the PADI Retail & Resort Association. The answer is pretty much always the same; “we checked all the prices from dive centres in the surrounding area and then we took the average course prices”

This is a dangerous game – especially because you need to set your course prices according to your overheads and not according to your dive center next door.

 

But how can you stay competitive when you iCompetitivencrease your prices?

In a time where we have other dive center associations offering free crossovers or very cheap membership fees or educational materials for ridiculously cheap prices – you have to provide quality to your customers.

The goal for a dive center is to provide outstanding quality, to grow and to make profit. This is only possible when you have prices with a healthy margin.

Recently I received an email from a member who complained about the material prices from PADI. He told me that he cannot charge more for a Scuba Diver course than € 240.- No one will pay more… as we are still having the crisis…

Wrong! First of all – the customer is paying what you are asking him to pay. Secondly – you need to distinguish your dive center above your competition. You need to show the customer the benefits that they will get when they book the course with you. Lavish them with love and create specialised packages for them. Listen to your customers and their individual needs.

You also have to ask yourself – Does my dive center still look attractive to my customers?

 

What kind of options do you have to pimp your Dive Center;

  • iShop concept
  • Store Wrapping
  • Wall Wrapping
  • Invest in new Equipment
  • Every Staff is wearing the same uniform
  • Clean the Dive Center frequently
  • Attractive windows
  • Professional Staff
  • Etc.

DSC06049

 

Competitor

Honestly – who is your real competitor? Trust me, it’s not the dive center next door or a different diving association – The real competition is all the other sports offered to the consumer.

Skiing and snowboarding is, as we all know, a very popular sport in the winter, at least in one of my three regions. I could not believe how much a Ski Instructor is charging per hour. Between € 80 – € 100.-! This price is per hour! On top of that – you need to rent the ski equipment, the ski lift pass and most probably food and drinks – as they are not provided from the Ski School. At the end of the day a student pays for 4 hours approx. € 350 – € 400.-

Every time I talk about this – I`m speechless… this amount is only for 4 hours! And you don’t even get a certificate! Guess what – the ski industry is booming!

Seriously – are we really so naive in the diving industry? That we kill regions and existences only because you pay the student to do the course with you? That’s right, if you don’t charge enough and it costs you money you end up paying the student for all your hard work. It’s ludicrous!

 

Create packagespackages

Allow me to go back to the complaint about the prices of PADI materials – I would like you to consider creating different packages for every course and let psychology do the rest.

 

 

Example:

Platinum Course package – VIP course – the price can be ridiculous high. For example € 1500.- (add for example a Regulator, a Helicopter flight, a dinner with Tina Turner etc. in this package)

Gold course package – Scuba Diver Course plus an additional add on (T-shirt, Fins & Mask as an example) € 320.- or something like that

Silver course package – Scuba Diver Course € 240.-(normal course prices)

This is called ANCHOR pricing and a research proved that 72% of the customers are buying the middle option. In this case it would be € 320.-

Try this out – trust me it works!

 

What can PADI do to help you to make a difference?PADI_horiz_col_print

Every dive center who undercuts their prices are also likely to be cutting corners. This is very important to know for the end consumer. That´s why PADI invented the Professional Image Evaluation where we visit the Dive Center and check the quality of a PADI Center. When they pass they will get a Certificate – which they can show online and in the Dive Center.

 

PBA Lite 2017 Blog HeaderIf you want to learn more about how to distinguish yourself above other dive centres in your area then why not sign up for a PADI Business Academy? They are run in all regions and all you need to do is register, learn and watch your profit margins grow exponentially. Below you will find the link to register for a PBA.

http://padiproseurope.com/padi-business-academy-lite-2017-schedule-pricing/

And of course, you can always contact your PADI Regional Manager.

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Marketing Support from PADI in 2017

marketing-supportThe New Year is over a month old and I hope that the majority of you paid your PADI Membership fess already. But what do you get from PADI when you renew your PADI Membership? What kind of marketing support can you expect from PADI in 2017?

This is a very good question and you will find further down the answers to this question.

Please remember that you will not have access to your PADI Prosite anymore when you did not renew your PADI Membership until the 31st of January 2017!

How can PADI support you in terms of marketing?

The following 8 points should show you how PADI can support your Business in terms of marketing and that you can focus on the most important things of your Business – YOUR CUSTOMER!

 

alpha-divers-2Dedicated Store Visits or Online Consultations

Your Regional Manager can organise a visit from our eMarketing Specialist in your Dive Centre. Our eMarketing Specialist will check your Website and Social Media activities from head to toe – during a 2 – 3 hours visit. Our Specialist will show you exactly how you can improve your Website and how to improve your Social Media activities.

If it´s not possible for the eMaketing Specialist to visit your Dive Centre – we can always organise an Online Consultation.

 

13735723_1056550734419555_678261624877133597_oStore Wraps > Design

PADI has an amazingly professional Designs Department who can “pimp“ your Dive Centre outside or inside. We are even able to organise a Car Wrapping.

 

Poster and Brochure Support > Design

Like the Store Wrapping – We can support you by design customized Posters and Brochures for your needs.

 

Adverbs on Social Media

In the past few years, PADI launched very successfully the Adverb support for PADI Members on Social Media. PADI is sponsoring adverbs for your Dive Centre for example on Facebook or Google.

 

Website Reviews

If you wish – we can organize a Web Review for you. PADI is working very closely with an external company together who will check your Website. You will get a detailed report from PADI with all the changes you need to make to improve the traffic to your Website and that the Website is working better for you.

 

fb-header-aarau-dive-factory-2017_signatureSocial Media Support & Artwork Assistance > Cover Photos etc.

Our Designs Department can create cover Photos for your Facebook campaigns or to advertise your events.

 

email-templateEmail Template Design & assistance > with or without EVE

Our daily business is writing emails and read emails… PADI can show you how easy it is to work in the future with an EPS like Mailchimp for example. We can also, if you wish, design special Templates for your needs.

 

 

 

canary-campaignCampaign Support

Our Marketing team is worldwide 24/7 active. We never sleep and we always create new campaigns and content for our social media channels, for our blogs and for our Website. The goal is always the same – we want to bring your customer back in your Dive Centre and we are looking for the customer their where they are looking for you… We are leading your future customer in your direction.

Below you will find a link for a campaign to advertise the Canary Islands:

 

Important

Please don’t be afraid to ask. We might not always be able to assist immediate, or have the resource to complete the request at that time, but we will be endeavouring to help where we can.

Please contact your PADI Regional Manager if you wish more information about the Marketing support we provide during 2017.