Quick wins to target new markets

Easy steps every dive centre can take to attract customers from China

With Chinese tourism making up more than 30% of all visitors to the Maldives, every dive centre benefits from ensuring that these potential customers know about the PADI courses being offered.Did you know that PADI has a dedicated Chinese marketing tool kit especially for you? You can access it free of charge by logging into the PADI Pro Site, and then clicking this link:

http://padi.co/cnkit

There are a huge number of resources available to you.

Each link in the tool box has two options. The option on the left is ‘simplified’ Chinese. The option on the right is ‘traditional’ Chinese.Tourists from Taiwan, Hong Kong and Macau are most likely to speak Traditional Chinese, whilst those from China, Malaysia and Singapore are most likely to speak Simplified Chinese. Depending upon the tourists in your area you may choose to use one or both versions.The more you tools use, the better the results will be. However, if you are short of time, here are a few key steps to take:

  • Exterior signage is a key step to show visitors that you are able to cater to their needs. The marketing tool kit includes a PADI Open Water Diver course poster and banner that you can download – this represents a great starting point.
  • If you work with a hotel or guest house, you can use the specific images to create brochures or hand-outs for guests
  • There are dedicated promotional videos available for you to use on TV screens in your centre, or at welcome events for arriving guests.
  • If you need help employing Chinese instructors, you can advertise jobs on the Chinese PADI Pro Site – simply log into the PADI Pro Site and click the link below:

https://www2.padi.com/mypadi/pros/my-pro-development/jobs/mainpage.aspx

You’ll find the Chinese employment board at the bottom of the screen.

If you need further assistance in accessing the Chinese diver market, contact your regional manager at matt.wenger@padi.com

PADI Power!

Are you getting the most from your PADI marketing power?

The PADI logo is the most distinctive and powerful logo in the diving industry. Recognised as a sign of quality diver training and service, divers around the planet proudly state that they have ‘got my PADI’.

As a PADI dive centre, a key benefit of your membership is the right to utilise the power of the PADI brand to bring more custom to your dive centre – here are some suggestions on how to make sure you are doing this effectively:

  1. Use your PADI Dive Centre Marketing kit to its full effect. Every renewed PADI dive centre receives a physical marketing tool kit which includes flags, banner and other marketing collateral completely free of charge. Maldivian dive centres can get their tool kits through MA Services, the official PADI material distributor in the Maldives. If you have not yet received your pack, make sure you contact them directly to arrange collection.
  2. Use your digital resources – make sure your website shows the PADI logo – you can download a range of logos by logging into the PADI Pro Site and clicking the following link: https://www2.padi.com/mypadi/templates/cb-login.aspx?id=2782
  3. Also make sure you are using the latest images and text to boost your website’s impact! All dive centres in the Maldives have been sent an email providing them with a digital marketing tool kit that includes pictures, videos and text for you to use on social media and websites. If you have not accessed this yet, contact matt.wenger@padi.com for more information

If you want more information on how to effectively boost your marketing, and drive more custom to your centre, join us at a PADI Business Academy! Next event is scheduled in September in Male.

 

 

2018 PADI Women’s Dive Day Global Video Contest Official Rules

Eligibility: PADI’s Women’s Dive Day Global Video Contest (“Contest”) is open to PADI Individual Members worldwide who are 18 years of age or older, and to and PADI Dive Centers/Resorts worldwide (“Entrant”) who are hosting a PADI Women’s Dive Day 2018 event (“Event”). Individual Members include PADI Divemasters, Assistant Instructors, Open Water Scuba Instructors, Specialty Instructors, Master Scuba Diver Trainers, IDC Staff Instructors, Master Instructors, Course Directors, Freediver Instructors, Advanced Freediver Instructors, Master Freediver Instructors and Freediver Instructor Trainers. Entrants must be current Members in good standing with no open quality assurance issues. Employees, officers, directors and family members of employees of PADI Worldwide Corp. and all related and affiliated companies (collectively referred to as “PADI”), globally, are not eligible for the Contest. Contest is void in Italy, the Australian Capital Territory (ACT) of Australia and anywhere restricted or otherwise prohibited by law.

General Rules and Conditions: By entering the Contest, you agree to be bound by these Official Rules. The winning entries will be used in a video montage to promote PADI Women’s Dive Day 2019.

How to Enter: Entrants can submit video footage from the 2018 Women’s Dive Day Event hosted by PADI in July 2018 (“Contest Submission”). Entries can be submitted by email to: womedive@padi.com. Videos must be sent using a file sharing service such as We Transfer or Dropbox. Contest Submissions should contain underwater and/or topside video footage of Entrants showcasing their 2018 Women’s Dive Day event. Submission should include Entrant’s name, PADI Member Number and contact information.

All video file types will be accepted; however the following parameters are preferred:

  • Video Codec:  H.264
  • Frame rate: Preferably 29.97, but 24 and 25 are accepted as well.
  • Field Order: Progressive
  • Aspect: Square Pixels (1.0)
  • Size and bitrate:
    1280×720 for 720p  HD video, 5Mbs – 10Mbs bitrate
    1920×1080 for 1080p HD video, 10Mbs – 20Mbs bitrate
  • Sound codec:AAC
  • Sound sample rate: 48 kHz

Music: By submitting a video with music, Entrant warrants the right to include the music in the video and has the right to grant PADI permission to use the music in the video and share it on all channels (YouTube, Facebook, snapchat, Instagram, twitter, PADI.com). Music in the public domain is recommended. Music is not a requirement for Contest submissions.

Multiple entries will be accepted per Entrant. Entries may be submitted beginning 21 July 2018, 9:00am PST and all entries must be received by 21 August 2018, 11:59pm PST.

Contest Submission Judging Criteria: At the conclusion of the Contest Submission Period the judges (three PADI staff) will review all eligible entries received and select the Winners based on inspiration, quality of footage, originality and/ or best overall depiction of the Event. Contest Submissions should be a video that showcases women in diving. All underwater environments are allowed (pool, freshwater, ocean). The primary objective is to promote women in diving and the PADI Women’s Dive Day 2019 event, but the footage can also show all participants in the 2018 event regardless of age or gender. PADI Safe Diving Practices and other recognized, conservative dive techniques and circumstances should be reflected in the footage. Footage that shows any touching or damaging or marine life will not be considered. Video should be no longer than 1 to 2 minutes. High resolution photos (minimum 1000 pixels) and/ or event description and quotes welcomed, but video must be submitted to be considered. Video submissions should be a minimum of 1080p.

Entrants must have signed releases from people that are in Entrants’ video footage and photos, allowing Entrants to submit their images for the purpose of this Contest. Winners must provide the release(s) to PADI.

Contest Submissions must be in good taste and shall not contain violence, profanity, unlawful references or other potentially offensive language or visuals. PADI reserves the right not to post any Contest Submissions received, for any reason, and to remove Contest Submissions already posted, and disqualify such Contest Submissions in PADI’s sole discretion.

Entrants warrant that the Contest Submissions they submit to the Contest are their own videos and/or photos. Each entrant gives PADI and/or its designee the legal unlimited rights to use any Contest Submission Entrant submitted for this Contest, whether it is a winning entry or not, without photo and/or video credit. Entrant warrants that all information provided is accurate and that Entrant personally took the video and/or photo(s) submitted for this Contest or has written permission from the videographer/photographer to submit the video and/or photo(s) for this Contest and that Entrant has the legal right to use any Entry submitted by Entrant for this Contest. PADI’s use of Entrant’s Contest Submission will not violate any third party rights. All Entrants agree to release, discharge, and hold harmless PADI and its affiliates, subsidiaries, advertising agencies, agents and their employees, officers, directors, and representatives from any claims, losses, and damages arising out of their participation in this Contest, any Contest-related activities, and the acceptance and use, or misuse of any prize awarded hereunder. By entering a  Contest Submission each entrant  hereby grants PADI the non-exclusive royalty-free irrevocable rights, in its sole discretion, to use, reproduce, copy, publish, display, distribute, perform, translate, sublicense, adapt, modify, create derivative works from and otherwise exploit the Contest Submission (in whole or in part) and to incorporate the Contest Submission in other works, in any and all markets and media, whether now known or hereafter developed, throughout the universe in perpetuity; these rights are granted to PADI whether or not the submission is a winning submission. Winner (“Winner”) will be required to sign and complete a Publicity Release & Affidavit of Eligibility and return it to PADI within 5 days of notification, otherwise the prize may be forfeited and awarded to an alternate Entrant. Winner gives PADI unlimited rights to use Winner’s name, picture, Contest Submission and likeness, globally, in advertising and publicity for this Contest, and for any other PADI use, without further compensation, where permitted by local law. Such use may include but is not limited to PADI YouTube Channel and related scuba YouTube Channels, Facebook, Twitter, Instagram, www.padi.com and press releases. No substitution of prize is permitted. PADI’s decision and selection of the Winners shall be final.

Contest Prize and Approximate Retail Value (ARV): There will be a total of six Contest winners. Each Winning Entrant will win the following prizes:

1-year 2019 PADI Membership renewal for Winning Entrant’s 2019 membership level (ARV varies based on membership level*)

*Note: The 2019 Member Renewal value is subject to the actual 2019 PADI Membership Renewal Fee for the relevant Member level once set for the 2019 Membership year.

All federal, state/provincial/territorial, and local taxes, fees and surcharges and taxes (whether foreign or domestic, and including income, sales, and import taxes) on prizes are the sole responsibility of the Winner.

Winner Selection: Winners will be chosen by 31 August 2018. Winners will be notified within 10 days of selection via the email address that they entered the Contest through. PADI is not responsible for lost or misdirected mail or email. PADI’s decision and selection of the Winner shall be final.

PADI or its affiliates may rescind any promotion found to contain errors, without liability, at PADI’s sole discretion.

This Contest shall be governed and construed in accordance with the laws of the State of California, United States of America, exclusive of its choice of laws principles. The California State courts of Orange County or the United States District Court for the Southern District of California shall have exclusive jurisdiction and venue over any dispute arising out of or relating to this Contest.

Chances of winning are dependent upon the number of entries received, and the opinion of judges regarding the judging criteria.

 

 

2018 PADI Women’s Dive Day Video Contest: Win a Free Membership Renewal

Share a video from your PADI Women’s Dive Day event this July 21, 2018, and you could win a free 2019 PADI Membership Renewal.

To help promote PADI’s Women’s Dive Day, the PADI marketing team is searching for videos that reflect what the day is all about – empowering women divers. Enter: the 2018 PADI Women’s Dive Day Global Video Contest.

The winning videos will be the featured in the 2019 event promotional video and the winning entrants will receive a free 2019 PADI Membership Renewal.

How it works:

  1. Register to host a PADI Women’s Dive Day event on July 21, 2018. Register here.
  2. Film your event, giving regards to PADI standards and safe marine life practices.
  3. Edit footage to no longer than two minutes in length/minimum 1080p.
  4. Submit entries to womendive@padi.com. Be sure to include the entrant’s name, PADI Member/Store number, and contact information.
  5. Send video via file-sharing services such as WeTransfer or Dropbox.
  6. Six winners will be notified via email.

Need some inspiration? Here’s a compilation of some of last year’s PADI Women’s Dive Day video submissions:

Click here to see Official Rules

Host a PADI Women’s Dive Day Event That Makes a Difference

For the fourth consecutive year, PADI® Women’s Dive Day will bring together thousands of divers of all ages and experience levels at hundreds of events around the world.

While the day primarily focuses on celebrating the shared adventure and passion for the ocean within the female dive community, it also serves as a platform to engage new and veteran divers with the PADI Pillars of Change. As the largest single day of organized diving, it provides a tremendous opportunity for the entire PADI community to have a positive effect on the ocean and the dive industry.

Here are just a few ways you can plan a PADI Women’s Dive Day event that makes a difference for the cause(s) you are most passionate about:

1 – Ocean Health
2 – Marine Animal Protection
  • Invite female marine animal experts to join your Women’s Dive Day event to provide your divers with information about local marine life and inspire them to protect it.
3 – People + Community
  • Use PADI Women’s Dive Day and the weeks leading up to it as an opportunity to spotlight women on your team (and others) who are having an impact on the local community – and the planet. Share their stories on your social channels, in your email communications and through other outlets. If you need ideas, PADI will be sharing a number of inspiring stories over the coming months. Read about some incredible PADI Women here. Tag your social stories with #padiwomen and #padi4change.
4 – Healing + Wellness

Participate in PADI Women’s Dive Day 2018 to strengthen and grow the female dive community, attract new women to the sports of scuba diving and freediving, and motivate existing female divers to get back in the water and continue their dive training. There is still time to change lives and host a PADI Women’s Dive Day event by registering your event on padi.com/women/hostanevent.

 

VIDEO CONTEST: Win a Free Membership Renewal

Looking for another reason to host a Women’s Dive Day event?
Enter the contest by sharing a video from your Women’s Dive Day event. Winners get featured in the 2019 event promotional video and a free 2019 PADI Membership Renewal.

More information about the contest

Events – National Watersports Festival and Leeds Triathlon

It’s that time of year when things are heating up and people are looking at what to do

PADI Event Tent

with their summer. At PADI we try to aim our Marketing at both Divers and importantly non-divers. This means when we look at events to attend we try to think about how it would benefit our members. By this I mean we work hard to put our brand in front of people who will take note and then actively seek out a PADI Professional to learn (and hopefully continue to learn) to dive.

 

With that said we have to very exciting events coming up this over the upcoming weekend 8th – 10th of June.

The first is one that PADI has supported for a number of years – National Watersports Festival. (#NWF2018)
The National Watersports Festival is aimed at water sports enthusiasts Windsurfing, Stand Up Paddle Boarding, Kayak, Dinghy Sailing. So already keen on enjoying themselves on the water but missing all the good bits below the surface.
With Families, Camping, Parties, Taster Sessions and a great atmosphere theirs little wonder why we have been getting so much interest in people wanting to learn to dive. The great benefit for yourselves as a PADI Pro is that the attendees are from all over the country and when they return home they have seen diving and how easy it fits into their lifestyle.  I was speaking with a Pro Windsurfer who travels all over the globe to compete and train, but there are often days with poor conditions for Windsurfing. Poor conditions for Windsurfing would often mean great conditions for SCUBA.

I am very much looking forward to being there and working together with Dive Rutland and other Manufacturers to offer DSD’s at Rutland Water.

The second event this weekend is the Leeds Triathlon. Taking place at the  Roundhay Park and finishing in Leeds City Centre, it is going to be quiet an event.
As part of the ITU World Triathlon Series, Leeds Triathlon is aimed at both Elite athletes and first-timers Triathlon try’ers. People who are active, enjoy a number of sports including the water, are used to spending good money to get high-quality training and equipment. PADI is going to be in the heart of the action at Roundhay Park.

I am really looking forward to presenting diving to everyone and working with Scuba Leeds and other Manufacturers to offer DSD’s and advice.

Again as this is a national event there will

Local news

be families and athletes from all over the country and further afield who will have seen diving and how it can fit into their lives.

 

At both events, we will be pointing all to their nearest PADI Dive Centre.

Earth Day – Sunday 22nd April

On Sunday 22nd April, the Prodivers team and guests of Hurawalhi joined the largest civic-focused day of action in the world – Earth Day! The campaign for Earth Day 2018 was ‘End Plastic Pollution’, a movement dedicated to providing information and inspiration needed to fundamentally change human attitude and behaviour towards plastics.


Plastics are a substance the earth cannot digest. The very qualities that made plastics such an attractive material initially; durable, flexible, versatile and inexpensive, have ultimately generated rubbish with staying power – a huge environmental issue. Our voracious appetite for plastic goods, coupled with our tendency to discard, litter and thus pollute, has led to an estimated 8 million tonnes of plastic entering our oceans every year. Plastics not only threaten our wildlife through entanglement, ingestion and habitat disruption, but their ability to absorb chemicals and accumulate in the human food chain has also led to plastics negatively affecting human health.


So, instead of diving with sharks or snorkelling with manta rays, the 48th Earth Day saw Hurawalhi staff and guests dive and snorkel for debris instead! They were let loose to clean up as much plastic and rubbish they could find off a nearby reef. Whilst they may have made only the tiniest dent in removing some of the debris currently be in our oceans, every action counts. There are so many simple ways to reduce plastic consumption in our day-to-day lives, here are some of the tips our Marine Biologist, Kirsty, shared with all of our volunteers this Earth Day:

1. Refrain from using plastic straws, even in restaurants. If a straw is a must, purchase a reusable one.

2. Forget the plastic bag. Purchase a reusable produce bag and be sure to wash them often.

3. Give up gum. Chewing gum is made of a synthetic rubber, i.e. plastic.

4. Ditch bottles for boxes. Often, products like laundry detergent come in cardboard which is more easily recycled than plastic.

5. Leave the single-use plastic bottles on the shelf. Use a reusable bottle or mug for your beverages, even when ordering from a to-go shop.

6. Don’t buy foods in plastic containers e.g. berries, tomatoes etc. Ask your local grocer to take your plastic containers back.

7. Disregard the disposable nappy. Use cloth nappies to reduce your baby’s carbon footprint and save money.

8. Stop purchasing single serving products. Buy bulk items instead and pack your lunch in reusable containers and bags.

9. Refuse to buy disposable razors and toothbrushes. Purchase replaceable blades instead.

Abstain from buying frozen foods. Even though those that appear to be packaged in cardboard are coated in a thin layer of plastic, plus you’ll be eating fewer processed foods.

A great quote from Marine Biologist, Sylvia Earle, sums up perfectly the importance of looking after the ocean: ‘No water, no life. No blue, no green’

PADI’s guest blogger Kirsty introduces herself:

Growing up in Mallorca, surrounded by the riches of the Mediterranean Sea, Kirsty’s ambition to pursue a career in marine biology was ignited from a young age. Kirsty completed both her undergraduate and postgraduate degrees at Newcastle University in England. During her studies she had the opportunity to conduct fieldwork in the Bahamas, Bermuda and the Maldives. It is not surprising then that her research interests to date have focused on tropical reef ecology. More specifically, Kirsty is interested in studying the movement patterns and habitat use of sharks and rays. Kirsty is currently part of the Maldivian Manta Trust research team, collecting data around the country’s manta population, its movements, and how the environment and tourism / human interactions affect them.

 

 

PADI ON TOUR in Jeddah

In mid-March the “PADI R14 – TEAM” composed by Tony Andrews (Territory Director) – Teo Brambilla and Ahmed Sayed (Regional Managers) – Amir Khalil (Regional Training Consultant) and Firas Jundi (Sales Consultant & Examiner) travelled to Saudi Arabia to hold a series of events aimed to meet and support PADI Members – PADI Dive Centers and boost the diving industry.

Here the busy agenda:

PADI Instructor Examination:

The tour started with the IE on the 9th of March where 35 candidates successfully became PADI Open Water Instructors.

Member Forum:

More than 150 PADI Members attended the exciting and informative journey through the new, cutting-edge educational tools that have been added to PADI’s digital library. Member Forum was also an excellent occasion to discuss the following topics: PADI Digital Products / My PADI Club /PADI Adaptive Technique Specialty / Risk Management /Project AWARE

Discover Scuba Diving Workshop:

Specifically designed for PADI Instructors interested in reviewing how to use the PADI DSD program as a tool to get people interested in scuba diving and consequently enrol in a PADI Open Water Course. It included a theatrical presentation and an in water workshop.

PADI Freediver Workshop:

Addressed to Freediver certified PADI Instructors and PADI Divemasters who wish to refresh their skills. PADI Instructors and PADI Divemasters who did not hold a freediving certification were encouraged to attend the workshop to develop their knowledge of the PADI Freediver Course.

Diving Social:

It was a great gathering where more than 100 people, including PADI professional members and PADI certified divers, came and met PADI staff and dove the beautiful house reef at Professional Zone Resort.

 

Dive site topography in Lhaviyani Atoll – Part 1

The underwater topography of the Maldives is dramatic, varied and perfect for exploring. Scuba divers visiting the Lhaviyani Atoll in particular have a huge variety of reef formations awaiting them on the dive sites – the first glimpses of which can even be spotted from the seaplane window. In this, the first of a three part series, the underwater islands of giris and thilas are explored.

What is a giri?

Giris are shallow underwater islands with a top reefs lying at around 5 meters and appearing as blueish-green spots when viewed from the seaplane window. Typically found inside the atoll, they are perfect for beginner divers and macro lovers.

One of Hurawalhi’s favourite giris is Maa Giri. It means Flower Island and it is usually described as ‘fish soup’. On the front of the giri are thousands of lunar fusiliers catching food in the gentle currents that flow around the dive site. Once the divers descend a little deeper they can explore small overhangs and crevices where nurse sharks are sleeping or moray eels are getting cleaned. All around the giri are schools of yellow snappers, humpback snappers, and sweetlips. Occasionally, at the right time of the year, there is a glittering swarm of glass fish that divers can swim into the middle of – this is an enchanting experience that will be remembered for a very long time. Along the walls there are macro creatures like the mantis shrimp, whip coral shrimp and nudibranchs.

Picture by Ray van Eeden

On Tinga Giri, close to Hurawalhi, there is currently a large red frogfish that can often be seen fishing with the lure, which comes out from the top of its head.

What is a thila?

A thila is a deeper underwater island usually starting around 12-14 meters. Two of the Hurawalhi team’s favourite and most fascinating thilas are Anemone Thila and Fushivaru Thila.

Picture by Ray van Eeden

Anemone Thila gets its name from the incredible amount of anemones that have made themselves at home there. It is a very small thila and can be dived all they way round its circumference 2-3 times in one dive. This site is great for underwater photography and experimenting with macro photography. The most spectacular part of the dive is towards the end when divers arrive at the shallowest part of the thila and see the clownfish swimming above all the anemones along with bright blue and pink damselfish. For a good part of the year this site is also completely covered in ‘baitfish’ – so many that visibility can be reduced to 1-2 m with the fish parting to make way for the passing divers.

Picture by Ray van Eeden

Fushivaru Thila is a manta cleaning station and from November to January divers can witness the spectacular sight of the majestic mantas as they cruise in and hover over the station as small cleaner wrasse come and cleanse them of parasites. When the mantas are elsewhere, Fushivaru Thila is just as beautiful with huge schools of snappers and hunting grey reef sharks, nurse sharks sleeping under coral blocks, and large stingrays on the sand.

Picture by Ray van Eeden

There are many underwater island dive sites in Lhaviyani Atoll waiting to be explored. In Part 2 of the Dive Site Topography series all will be revealed about the differences between East and West sides of the Atoll.

 

PADI’s guest blogger Paige Bennett introduces herself:

I am an American Scuba diving instructor who has been living in the Maldives for the past 2 ½ years. I have been travelling and working for the past 6 years and have been to Koh Tao Thailand, Playa del Carmen Mexico, Marsa Alam Egypt and have now settled in the Lhaviyani Atoll working with Prodivers Diving center. I love the abundance of textures and patterns in the ocean and am very interested in underwater macro photography. I also have been involved with several conservation/restoration projects such as ReefCI in Belize, Eco Koh Tao in Thailand, and the coral transplantation project for the 5.8 undersea Restaurant on Hurawalhi Island Resort.

 

Paddle against Plastic

On Global Recycling Day, Sunday 18th March 2018, a team of our best watermen and women from Gili Lankanfushi completed a 14km Stand Up Paddle to raise awareness about the overuse of single-use plastic. During the endurance event, the team collected all floating litter they encountered along the three-hour paddle. The majority of the haul was plastic, so our message is clear: If we can SUP 14km around our island; you can give up using single-use plastic in 2018.

At Gili Lankanfushi, we encounter a large amount of ocean plastic arriving with the tide every day. Some arrives with the current from distant countries, but a lot appears from neighboring islands and the capital Male. Despite Gili’s No Plastic Policy and the plastic recycling program we have in place with Parley, we still face a tidal wave of plastic over the year. Our team wanted to tackle this problem head on.

The event began at day break as we hit the water at 7:15am stocked up with high energy food, water and cameras. The conditions were extremely favourable with low wind, little swell and high cloud cover. The first quarter of our paddle took us against the current, so it was slow going but this allowed us to collect as much floating plastic as possible. We found the majority of marine litter in the corners of Himmafushi Harbour so we set about collecting as much as we could carry. Those working at the harbor watched us approach and a few men jumped into action and helped us collect plastic from the water. They gave us a few extra bags when we ran low. These positive reactions made our hard work feel extremely valuable.

As we turned the corner behind Himmafushi Island, we had the wind and current with us, so we completed almost six kilometres in just over an hour. Being out on the open ocean and looking down to see the fish and coral beneath our feet was a real highlight. The final paddle back to Gili was the hardest, but we were met with the smiling faces of the rest of our team.


The entire experience was a great example of perseverance and team work. It was a great success and we were able to recycle a lot of litter, yet the overwhelming feeling was that we need to do even more next time. In just three hours we collected 200 items which included 90 plastic bottles, 20 bottle tops and 5 plastic bags and this was just the plastic we happened to paddle close to; a lot has been waterlogged or broken down and is found just below the surface or on the ocean floor.
The seven-man paddling crew was made up of Beau, Tropicsurf Manager and SUP surf champion; Naseef, Ocean Paradise Dive Instructor and marine mammal magnet; Emma, Assistant Marine Biologist and official team photographer; Tula, Head of Security and pretty much the toughest guy I know; Ibrahim, Ocean Paradise Boat Captain and life saver; Clare, Marine Biologist and event organiser and Jinah, Hotelier journalist and newly inspired sustainability supporter.

Despite the obvious challenges of reducing ocean plastic, we have seen such positive reactions to our war on plastic at Gili Lankanfushi. After visiting in November 2017, the inspirational Merle Campbell kindly shared:

“For many years now, I have daily walked the beach and never picked up any litter. Since visiting Gili Lankanfushi Maldives and listening about the importance of keeping plastics out of the waterways, I now walk the beach solely for the purpose of collecting rubbish to contribute to saving our sea life.”
We hope our Paddle against Plastic will inspire others to reduce their plastic dependence by taking small steps to reduce plastic use at home or at work. If we all participate, there will be a huge reduction in the amount of plastic that enters our oceans. Well done to Gili’s Paddle Against Plastic Team and Happy Global Recycling Day to Everyone.


A special thank you to everyone who assisted us in the Paddle Against Plastic! Thanks to Ocean Paradise for the boat, equipment and crew, the culinary department for the amazing food, the Sales and Marketing department for sharing our work and getting up early to see us off, the gardening team for recycling our plastic, Shifzan for the awesome photos, and the Gili Lankanfushi Management team for their amazing support!

 

PADI’s guest blogger Clare Baranowski introduces herself:

I am a marine zoologist from the UK who has worked throughout the tropics researching mega fauna and reef ecosystems in the Caribbean and Indian Ocean. I have experience monitoring and restoring coral and surveying manta, turtle and dolphin populations. I began my career as a science communicator before moving into research and management roles, this is why I incorporate outreach and education into every project I work on and I hope to continue this at Gili Lankanfushi