The PADI Business Management Program encourages you to think critically and creatively about management practice. You will gain an all-round understanding of how dive businesses and managers should function in a domestic environment while also developing analytical, problem solving and strategic planning skills that are attractive within the dive industry. The PADI Business Management Program will equip PADI professionals with the core knowledge and skills necessary to operate a cutting edge PADI dive business.
Led by industry experts, and with interactive presentations ranging from pricing strategy to store layout and staff management, this is an essential program for PADI Dive Store stakeholders aiming to raise the bar and increase turnover and profit in 2019.
The PADI Business Management Program is divided up in to core and elective modules. The core modules are topics faced by all PADI Dive Centers, whereby the elective modules are specific to each individual business and their corporate strengths and weaknesses.
The Core Modules are:
- Business Planning
- Know Your Competitors
- Selling at a Profit
- Great Customer Service
- Effectively dealing with Customer Enquiries
- Store Layout
The Elective Modules are:
- My PADI Club
- Social Media Marketing
- Niche Maketing
- Motivating your staff
- Thinking Like a Salesperson
Testimonials from attendees in the Netherlands:
Bonus – Early Bird Offer
Register 4 weeks before the PBMP date for a special early bird discounted rate. Contact your Regional Manager for the Early Bird Discount code.
Dates and locations are subject to change, contact your Regional Manager for the latest information.
If you have further questions please contact your PADI Regional Manager.