PADI introduces world’s most popular open water training system on tablets to connect more consumers with PADI Dive Centers and Resorts.
Continuing to lead the way in diver education and attract more divers to PADI Dive Centers and Resorts, the PADI organization has launched the next evolution in the PADI Open Water Diver experience: the revolutionary PADI Open Water Diver Touch. An industry first, the Touch fuses state-of-the-art technology with proven PADI instructional design to deliver the excitement and experience of learning to scuba dive to consumers’ iOS and Android* tablets.
The Touch is a tablet-based version of the PADI Open Water Diver program – the world’s most popular scuba diving certification course. It integrates the PADI Open Water Diver manual curriculum, learning objectives and video clips into a rich, interactive learning environment. Since the Touch is a tablet-based application, no internet connectivity is required to view course content, although users must be online to complete Knowledge Reviews. So, student divers can conveniently access the knowledge development portion of the course at any time from any location. This increased accessibility makes the PADI Open Water Diver Touch extremely appealing to the ever-growing market of tablet users.“As consumer behaviors change, the dive industry must change to meet their expectations,” says Drew Richardson, CEO and President of PADI Worldwide. “Globally, tablet sales accounted for 48 percent of all PC sales last year. And, the worldwide tablet market is forecasted to grow 47 percent in 2014. Mobile devices have had the most rapid acceptance of any technology in history and people expect to do everything — including learn to dive — with them. The new PADI Open Water Diver Touch lets PADI Members give consumers what they want, and in the process, get them into their local PADI Dive Center or Resort.”
To further grow the industry and drive even more consumers through PADI Members’ doors, the PADI organization has also launched the new PADI Digital Library app, currently available for Apple iPad at the iTunes App Store. Consumers downloading this free app receive complimentary access to the PADI Open Water Diver Touch Introduction, which includes a call-to-action encouraging them to contact their PADI Dive Center or Resort to enroll in a course. The PADI Digital Library app will soon be available from the Google Play Store for Android devices as well. Consumers can purchase the complete PADI Open Water Diver Touch from PADI Members.
Want to learn more about the PADI Open Water Diver Touch? Contact your PADI Regional Manager or Sales Consultant. If you’re not a PADI Member and would like to learn about all of the innovative PADI products and membership benefits, contact your PADI Regional Headquarters and join the leaders in scuba diver education today.
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*iOS version available now. Android version to follow.
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